{"id":8544,"date":"2021-12-22T11:35:04","date_gmt":"2021-12-22T10:35:04","guid":{"rendered":"https:\/\/www.netpresenter.com\/?post_type=knowledge&#038;p=8544"},"modified":"2024-04-11T15:19:10","modified_gmt":"2024-04-11T13:19:10","slug":"how-to-communicate-employee-benefits-effectively-with-an-employee-communications-platform","status":"publish","type":"knowledge","link":"https:\/\/www.netpresenter.com\/knowledge-center\/employer-branding\/how-to-communicate-employee-benefits-effectively-with-an-employee-communications-platform","title":{"rendered":"How to Communicate Employee Benefits Effectively with an Employee Communications Platform"},"content":{"rendered":"\n<p class=\"yoast-reading-time__wrapper\"><span class=\"yoast-reading-time__icon\"><svg aria-hidden=\"true\" focusable=\"false\" data-icon=\"clock\" width=\"20\" height=\"20\" fill=\"none\" stroke=\"currentColor\" style=\"display:inline-block;vertical-align:-0.1em\" role=\"img\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 24 24\"><path stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\" d=\"M12 8v4l3 3m6-3a9 9 0 11-18 0 9 9 0 0118 0z\"><\/path><\/svg><\/span><span class=\"yoast-reading-time__spacer\" style=\"display:inline-block;width:1em\"><\/span><span class=\"yoast-reading-time__descriptive-text\">Estimated reading time:  <\/span><span class=\"yoast-reading-time__reading-time\">7<\/span><span class=\"yoast-reading-time__time-unit\"> minutes<\/span><\/p>\n\n\n\n<p>How would you like 38 days of paid leave? Complimentary daily lunches? Regular complimentary appointments with a professional masseuse at the office during working hours? Or, an hour of fitness time during working hours without having to make up for the lost time? These are just some of the employee benefits at Netpresenter that we all love to use \u2013 because we know they exist. But what if (prospective) employees are unaware of all the wonderful benefits your organization offers? Such a waste of a great employee benefits program! Read on to learn how to communicate employee benefits effectively with an <a href=\"https:\/\/www.netpresenter.com\/employee-communication-platform\">employee communication platform<\/a>.<\/p>\n\n\n\n<div class=\"wp-block-yoast-seo-table-of-contents yoast-table-of-contents\"><h2>Table of contents<\/h2><ul><li><a href=\"#digital-signage-screens\" data-level=\"2\">Digital signage screens<\/a><\/li><li><a href=\"#corporate-screensavers\" data-level=\"2\">Corporate screensavers<\/a><\/li><li><a href=\"#mobile-employee-communication-application\" data-level=\"2\">Mobile Employee Communication Application<\/a><\/li><li><a href=\"#polls-and-pulse-surveys\" data-level=\"2\">Polls and Pulse Surveys<\/a><\/li><li><a href=\"#sharepoint-integration\" data-level=\"2\">SharePoint integration<\/a><\/li><\/ul><\/div>\n\n\n\n<p>First, let\u2019s examine why it\u2019s important that your employees and prospective hires know which employee benefits your organization offers. Obviously, employee benefits matter. But do you know about the benefits of a great employee benefits program?<\/p>\n\n\n\n<p>A good benefits program will help organizations attract and retain the most talented employees. It will lead to happier, healthier, more engaged, and more productive workers. Combined, these positive outcomes of employee benefits will <a href=\"https:\/\/www.business.org\/hr\/benefits\/top-reasons-to-offer-employee-benefits\/\" target=\"_blank\" rel=\"noreferrer noopener\">help your business thrive<\/a>.<\/p>\n\n\n\n<p>However, if your employees are unaware of employee benefits, they are less likely to use them (and brag about them to their network \u2013 your prospective hires). It is even more challenging to communicate employee benefits in the hybrid workplace. A geographically dispersed workforce requires multiple communication channels, partially location independent.<\/p>\n\n\n\n<p>Again, if you don\u2019t reach everyone, some of your colleagues won\u2019t know about the benefits your organization offers, and they will not use them. With many organizations switching to hybrid and remote work, digital communication is the better option.<\/p>\n\n\n\n<p>An <a href=\"https:\/\/www.netpresenter.com\/platform\/how-it-works\" target=\"_blank\" rel=\"noreferrer noopener\">employee communication platform<\/a> like Netpresenter allows you to use multiple communications channels that genuinely reach all your employees, wherever they are. Even your colleagues at home, on the road, on the shop floor, at the office, or non-desk employees at a plant or factory. When we said, \u201cwherever they are,\u201d we meant it!<\/p>\n\n\n\n<p>Now, let\u2019s look at what your organization may need to communicate employee benefits effectively to all of these employees.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/12\/digital-signage-internal-news-en-1024x683.jpg\" alt=\"\" class=\"wp-image-8553\" srcset=\"https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/12\/digital-signage-internal-news-en-1024x683.jpg 1024w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/12\/digital-signage-internal-news-en-300x200.jpg 300w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/12\/digital-signage-internal-news-en-768x512.jpg 768w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/12\/digital-signage-internal-news-en-1536x1025.jpg 1536w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/12\/digital-signage-internal-news-en-640x427.jpg 640w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/12\/digital-signage-internal-news-en-105x70.jpg 105w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/12\/digital-signage-internal-news-en-240x160.jpg 240w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/12\/digital-signage-internal-news-en-817x545.jpg 817w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/12\/digital-signage-internal-news-en.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"digital-signage-screens\" style=\"font-size:19px\">Digital signage screens<\/h2>\n\n\n\n<p>Every large TV screen in your organization provides a chance to bring eye-catching benefits messaging directly to your employees. You can use <a href=\"https:\/\/www.netpresenter.com\/platform\/tools\/digital-signage\" target=\"_blank\" rel=\"noreferrer noopener\">digital signage screens<\/a> in break rooms, lobbies, open bullpen offices \u2013 any screen in a high-traffic public room can successfully communicate employee benefits. They will ensure to bring your benefits messaging to your employees\u2019 attention.<\/p>\n\n\n\n<p>Grab the attention with creative messages combined with notable photos, GIFs, or even a video to make sure your employees will stop to discover what your benefits program has to offer. No doubt they will be using the employee discounts they didn\u2019t know existed in no time!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"corporate-screensavers\" style=\"font-size:19px\">Corporate screensavers<\/h2>\n\n\n\n<p>Colleagues working from home or in the field can consume the same (or different, personalized, and <a href=\"https:\/\/www.netpresenter.com\/platform\/features#section-1\" target=\"_blank\" rel=\"noreferrer noopener\">targeted<\/a>) information through their laptops. Every laptop is a promotional tool just waiting to be used. A <a href=\"https:\/\/www.netpresenter.com\/platform\/tools\/corporate-screensaver\" target=\"_blank\" rel=\"noreferrer noopener\">corporate screensaver<\/a> transforms any idle screen into a small billboard. Our screensavers are highly visual and reach your colleagues without interrupting their daily tasks \u2013 meaning they are more receptive to your benefits messages when they see them.<\/p>\n\n\n\n<p>The corporate screensaver on your employees\u2019 laptops gives employees easy access to your benefits communication. Add hyperlinks to an employee webshop, a gym membership discount, a login screen to any external benefits website, or even your employee benefits SharePoint page to communicate employee benefits without your staff having to make an effort.<\/p>\n\n\n\n<p>The repetition of benefits messaging that both digital signage and screensavers offer, is a great way to make sure your employees are aware of even your least known benefits. Repeating your messages will also help you promote parts of your benefits plan employees are less familiar with, especially non-traditional services your organization may offer. Your employees will appreciate you letting them know about services they may be missing out on!<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/12\/push-work-out-challenge-begins-en-1024x683.jpg\" alt=\"\" class=\"wp-image-8549\" srcset=\"https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/12\/push-work-out-challenge-begins-en-1024x683.jpg 1024w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/12\/push-work-out-challenge-begins-en-300x200.jpg 300w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/12\/push-work-out-challenge-begins-en-768x512.jpg 768w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/12\/push-work-out-challenge-begins-en-1536x1025.jpg 1536w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/12\/push-work-out-challenge-begins-en-2048x1366.jpg 2048w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/12\/push-work-out-challenge-begins-en-1920x1281.jpg 1920w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/12\/push-work-out-challenge-begins-en-640x427.jpg 640w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/12\/push-work-out-challenge-begins-en-105x70.jpg 105w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/12\/push-work-out-challenge-begins-en-240x160.jpg 240w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/12\/push-work-out-challenge-begins-en-817x545.jpg 817w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"mobile-employee-communication-application\" style=\"font-size:19px\">Mobile Employee Communication Application<\/h2>\n\n\n\n<p>Mobile communications are a must to reach your employees on their favorite device: their smartphones. Communicate employee benefits through <a href=\"https:\/\/www.netpresenter.com\/platform\/tools\/mobile-app\" target=\"_blank\" rel=\"noreferrer noopener\">a mobile app<\/a> to get your younger generations interested in your benefits program. The ability to add social interactions makes the app the perfect place for your colleagues to discuss which benefits they love and use.<\/p>\n\n\n\n<p>Mobile communications also enable you to reach your hard-to-reach non-desk employees or field workers such as drivers or mechanics. Employees who are always on the go have fewer opportunities to speak to their peers, which means they need a (portable) channel that provides them with the latest benefits information wherever they go. With a mobile app, they have access to your benefits program right from their pockets without any effort.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"polls-and-pulse-surveys\" style=\"font-size:19px\">Polls and Pulse Surveys<\/h2>\n\n\n\n<p>Benefits are most successful when they offer what employees want. <a href=\"https:\/\/www.netpresenter.com\/platform\/features#section-4\" target=\"_blank\" rel=\"noreferrer noopener\">Polls<\/a> and <a href=\"https:\/\/www.netpresenter.com\/platform\/features#section-5\" target=\"_blank\" rel=\"noreferrer noopener\">pulse surveys<\/a> will help you discover which benefits appeal most to your different employee groups. Send a poll or a pulse survey to question your staff about their favorite benefits and have them choose your benefits program. <a href=\"https:\/\/www.netpresenter.com\/platform\/features#section-3\" target=\"_blank\" rel=\"noreferrer noopener\">Repeat unread messages<\/a> with our attention boosters until you achieve the desired response rates.<\/p>\n\n\n\n<p>Use the insights gained to make data-driven choices regarding new benefits or promote existing ones that employees may not have heard of yet. Giving your staff a choice will make them feel more involved in the process and will increase the chances they will use what\u2019s on offer.<\/p>\n\n\n\n<p>Did your insights lead to new benefits you would love your colleagues to see and use immediately? Quickly send <a href=\"https:\/\/www.netpresenter.com\/knowledge-center\/mass-notifications\/ping-this-is-how-you-grab-attention-with-netpresenter-notifications\" target=\"_blank\" rel=\"noreferrer noopener\">push notifications<\/a> to digital signage screens, corporate screensavers, and employees\u2019 smartphones with the click of a button, making your employee benefits experience even better.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/12\/DSC09269-1024x683.jpg\" alt=\"\" class=\"wp-image-8550\" srcset=\"https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/12\/DSC09269-1024x683.jpg 1024w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/12\/DSC09269-300x200.jpg 300w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/12\/DSC09269-768x512.jpg 768w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/12\/DSC09269-1536x1025.jpg 1536w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/12\/DSC09269-2048x1366.jpg 2048w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/12\/DSC09269-1920x1281.jpg 1920w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/12\/DSC09269-640x427.jpg 640w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/12\/DSC09269-105x70.jpg 105w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/12\/DSC09269-240x160.jpg 240w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/12\/DSC09269-817x545.jpg 817w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"sharepoint-integration\" style=\"font-size:19px\">SharePoint integration<\/h2>\n\n\n\n<p>Do some of your employees miss out on benefits messaging because they don\u2019t have access to your SharePoint benefits page? Say no more! Our <a href=\"https:\/\/www.netpresenter.com\/platform\/integrations\/sharepoint\" target=\"_blank\" rel=\"noreferrer noopener\">SharePoint integration<\/a> can be linked to digital signage screens, corporate screensavers, and mobile apps on every employees\u2019 smartphone.<\/p>\n\n\n\n<p>The integration will automatically display SharePoint highlights on every screen in your organization, providing easy access to SharePoint for every employee \u2013 even those without access to a laptop and even those outside your corporate walls. Add hyperlinks to SharePoint articles so employees can just click or tap the link to be brought to the information directly. If your employees didn\u2019t know about your benefits program before, they definitely will now!<\/p>\n\n\n\n<p>Did we convince you of the importance of great benefits communication, and would you like to get started sooner rather than later? <a href=\"https:\/\/www.netpresenter.com\/talk\" target=\"_blank\" rel=\"noreferrer noopener\">Get in touch<\/a> with our consultants; they would love to help you communicate employee benefits effectively. Are you not sure how to reach your staff best? Check <a href=\"https:\/\/www.netpresenter.com\/knowledge-center\/platform\/find-the-right-communication-tools-to-reach-your-employees\" target=\"_blank\" rel=\"noreferrer noopener\">this guide<\/a> to find the right communication tools to reach your employees.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.netpresenter.com\/knowledge-center\/platform\/find-the-right-communication-tools-to-reach-your-employees\"><img loading=\"lazy\" decoding=\"async\" width=\"944\" height=\"200\" src=\"https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/07\/download_banner_v2.png\" alt=\"download banner\" class=\"wp-image-6110\" srcset=\"https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/07\/download_banner_v2.png 944w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/07\/download_banner_v2-300x64.png 300w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/07\/download_banner_v2-768x163.png 768w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/07\/download_banner_v2-640x136.png 640w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/07\/download_banner_v2-330x70.png 330w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2021\/07\/download_banner_v2-817x173.png 817w\" sizes=\"auto, (max-width: 944px) 100vw, 944px\" \/><\/a><\/figure>\n","protected":false},"author":6,"featured_media":8545,"template":"","cat_know_type":[25],"cat_know":[79],"class_list":["post-8544","knowledge","type-knowledge","status-publish","has-post-thumbnail","hentry","cat_know_type-blogs","cat_know-employer-branding"],"acf":[],"yoast_head":"<title>How to communicate employee benefits effectively<\/title>\n<meta name=\"description\" content=\"Read our blog to learn how to communicate employee benefits effectively and put your great benefits program in the spotlight!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" 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