{"id":20070,"date":"2025-05-21T11:24:53","date_gmt":"2025-05-21T09:24:53","guid":{"rendered":"https:\/\/www.netpresenter.com\/?post_type=knowledge&#038;p=20070"},"modified":"2025-05-21T14:40:22","modified_gmt":"2025-05-21T12:40:22","slug":"6-proven-strategies-to-increase-employee-engagement","status":"publish","type":"knowledge","link":"https:\/\/www.netpresenter.com\/knowledge-center\/employee-engagement\/6-proven-strategies-to-increase-employee-engagement","title":{"rendered":"6 Proven Strategies to Increase Employee Engagement"},"content":{"rendered":"\n<p class=\"yoast-reading-time__wrapper\"><span class=\"yoast-reading-time__icon\"><svg aria-hidden=\"true\" focusable=\"false\" data-icon=\"clock\" width=\"20\" height=\"20\" fill=\"none\" stroke=\"currentColor\" style=\"display:inline-block;vertical-align:-0.1em\" role=\"img\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\"><path stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\" d=\"M12 8v4l3 3m6-3a9 9 0 11-18 0 9 9 0 0118 0z\"><\/path><\/svg><\/span><span class=\"yoast-reading-time__spacer\" style=\"display:inline-block;width:1em\"><\/span><span class=\"yoast-reading-time__descriptive-text\">Estimated reading time: <\/span><span class=\"yoast-reading-time__reading-time\">6<\/span><span class=\"yoast-reading-time__time-unit\"> minutes<\/span><\/p>\n\n\n\n<p>Employee engagement is under pressure. And that has direct consequences for productivity within your organization. According to <a href=\"https:\/\/www.gallup.com\/workplace\/349484\/state-of-the-global-workplace.aspx\">Gallup\u2019s latest <em>State of the Global Workplace<\/em> report<\/a>, global employee engagement dropped from 23% to 21% in 2024. The result: an estimated loss of $438 billion in productivity. These are not statistics to ignore \u2013 this is a wake-up call. Time to turn the tide. The key question: how do we increase employee engagement?<\/p>\n\n\n\n<p>The answer lies in communication. Engagement is not just about <em>what<\/em> we say, but also <em>how<\/em>, <em>when<\/em>, and through <em>which channels<\/em> we communicate. Below are six concrete communication shifts that HR professionals can implement today to increase engagement.<\/p>\n\n\n\n<div class=\"wp-block-yoast-seo-table-of-contents yoast-table-of-contents\"><h2>Table of contents<\/h2><ul><li><a href=\"#h-1-reach-employees-where-they-are\" data-level=\"2\">1. Reach Employees Where They Are<\/a><\/li><li><a href=\"#h-2-create-an-active-communication-culture\" data-level=\"2\">2. Create an Active Communication Culture<\/a><\/li><li><a href=\"#h-3-make-business-results-and-performance-transparent\" data-level=\"2\">3. Make Business Results and Performance Transparent<\/a><\/li><li><a href=\"#h-do-s-and-don-ts-for-successful-employee-engagement\" data-level=\"2\">Do\u2019s and Don\u2019ts for Successful Employee Engagement<\/a><\/li><li><a href=\"#h-4-ensure-a-varied-communication-mix\" data-level=\"2\">4. Ensure a Varied Communication Mix<\/a><\/li><li><a href=\"#h-5-make-communication-relevant\" data-level=\"2\">5. Make Communication Relevant<\/a><\/li><li><a href=\"#h-6-give-employees-a-voice\" data-level=\"2\">6. Give Employees a Voice<\/a><\/li><li><a href=\"#h-boost-your-employee-engagement\" data-level=\"2\">Boost your employee engagement<\/a><\/li><\/ul><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-1-reach-employees-where-they-are\"><strong>1. Reach Employees Where They Are<\/strong><\/h2>\n\n\n\n<p>Everyone communicates differently, depending on their workplace and the devices they use. Whether someone works in an office, on a factory floor, or from home, it\u2019s essential that communication is always and everywhere accessible. According to Gallup, 22% of employees worldwide feel lonely. For remote workers, that rises to 27%.<\/p>\n\n\n\n<p>An omnichannel communication strategy helps address this. By spreading messages across multiple channels, you ensure that everyone is reached \u2013 even those without PC access. <a href=\"https:\/\/www.netpresenter.com\/tours\/digital-signage\">Think of Digital Signage screens in canteens<\/a>, <a href=\"https:\/\/www.netpresenter.com\/employee-communication-platform\/tools\/corporate-screensaver\">Corporate Screensavers at pcs<\/a>, and updates via an <a href=\"https:\/\/www.netpresenter.com\/employee-communication-platform\/tools\/employee-app\">employee app on mobile phones<\/a>. This way, no one is left out, everyone stays informed, and employees feel more engaged.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"573\" src=\"https:\/\/www.netpresenter.com\/wp-content\/uploads\/2025\/02\/Drieluik_en@2x-1024x573.png\" alt=\"Employee engagement - omnichannel comms\" class=\"wp-image-20028\" style=\"width:700px\" srcset=\"https:\/\/www.netpresenter.com\/wp-content\/uploads\/2025\/02\/Drieluik_en@2x-1024x573.png 1024w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2025\/02\/Drieluik_en@2x-300x168.png 300w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2025\/02\/Drieluik_en@2x-768x430.png 768w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2025\/02\/Drieluik_en@2x-1536x859.png 1536w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2025\/02\/Drieluik_en@2x-2048x1146.png 2048w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2025\/02\/Drieluik_en@2x-1920x1074.png 1920w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2025\/02\/Drieluik_en@2x-640x358.png 640w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2025\/02\/Drieluik_en@2x-125x70.png 125w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2025\/02\/Drieluik_en@2x-286x160.png 286w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2025\/02\/Drieluik_en@2x-817x457.png 817w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-2-create-an-active-communication-culture\"><strong>2. Create an Active Communication Culture<\/strong><\/h2>\n\n\n\n<p>Internal communication often feels like a one-way street: management shares updates, and employees absorb them. That\u2019s uninspiring and creates a sense of distance. Employees want more than just corporate announcements; they seek communication that connects and resonates.<\/p>\n\n\n\n<p>An active communication culture where everyone can share content makes a big difference. These can be work-related updates, but also informal or personal messages shared by various colleagues. Think of a recap of a successful client visit, a colleague being highlighted in a fun way, or travel photos from a team member. Assigning local content creators within teams or departments to share context-specific updates keeps communication relevant, varied, and relatable \u2013 regardless of workplace. As you can imagine, this has a positive impact on employee engagement.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-3-make-business-results-and-performance-transparent\"><strong>3. Make Business Results and Performance Transparent<\/strong><\/h2>\n\n\n\n<p>When employees have no visibility into how their work contributes to broader organizational goals, their work can quickly feel dull or meaningless. That missing link often leads to reduced engagement, lower productivity, and less job satisfaction. Transparency around business results <em>and<\/em> individual performance is a powerful remedy.<\/p>\n\n\n\n<p>You can improve this by <a href=\"https:\/\/www.netpresenter.com\/employee-communication-platform\/integrations\">integrating data into employee communication<\/a>. Real-time dashboards with, for example, production figures or customer satisfaction scores give employees direct insight into their impact. Additionally, recognizing performance visibly is motivating. It\u2019s important that all screens are utilized so everyone \u2013 even those without PC access \u2013 can see the information. This way, all employees know their efforts are seen and appreciated.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-do-s-and-don-ts-for-successful-employee-engagement\"><strong>Do\u2019s and Don\u2019ts for Successful Employee Engagement<\/strong><\/h2>\n\n\n\n<p>Boosting employee engagement isn\u2019t always easy, and even small missteps can have a big impact. Want to get it right? Our infographic highlights key Do\u2019s and Don\u2019ts for building an engaged workforce. <a href=\"https:\/\/www.netpresenter.com\/knowledge-center\/employee-engagement\/dos-and-donts-for-successful-employee-engagement\">Download it here <\/a>and start increasing your employees\u2019 engagement today!<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><a href=\"https:\/\/www.netpresenter.com\/knowledge-center\/employee-engagement\/dos-and-donts-for-successful-employee-engagement\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"575\" src=\"https:\/\/www.netpresenter.com\/wp-content\/uploads\/2025\/02\/Download_dosdonts_en-1024x575.png\" alt=\"Download do's and don'ts engagement EN\" class=\"wp-image-20170\" style=\"width:700px\" srcset=\"https:\/\/www.netpresenter.com\/wp-content\/uploads\/2025\/02\/Download_dosdonts_en-1024x575.png 1024w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2025\/02\/Download_dosdonts_en-300x168.png 300w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2025\/02\/Download_dosdonts_en-768x431.png 768w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2025\/02\/Download_dosdonts_en-640x359.png 640w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2025\/02\/Download_dosdonts_en-125x70.png 125w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2025\/02\/Download_dosdonts_en-285x160.png 285w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2025\/02\/Download_dosdonts_en-817x458.png 817w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2025\/02\/Download_dosdonts_en.png 1064w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-4-ensure-a-varied-communication-mix\"><strong>4. Ensure a Varied Communication Mix<\/strong><\/h2>\n\n\n\n<p>Sharing the same type of messages over and over doesn\u2019t work. Too many serious updates can cause attention to fade, while an overload of light-hearted content can overshadow important messages and diminish the credibility of your communication. The key is to strike the right balance.<\/p>\n\n\n\n<p>By alternating strategic updates, project milestones, and business announcements with informal messages\u2014like birthdays or team activity photos\u2014you keep communication interesting and accessible. Externally generated content, such as news or weather reports, can also be a valuable addition. This keeps your communication dynamic, relevant, and attractive to employees.<\/p>\n\n\n\n<p>(!) The right balance between business-critical and light-hearted content is essential, as is the format in which you present it. Entertainment is the spice of engagement. That\u2019s why infotainment\u2014a format where information is presented in an entertaining way\u2014deserves a key role in modern employee communication. Infotainment grabs attention and boosts the effectiveness of your messages. It ensures that employees not only stay informed but also enjoy consuming your content.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-5-make-communication-relevant\"><strong>5. Make Communication Relevant<\/strong><\/h2>\n\n\n\n<p>Information overload is one of the biggest challenges in employee communication nowadays. No one wants to be flooded with irrelevant messages. When messages aren\u2019t relevant or don\u2019t align with employees\u2019 needs, they\u2019re more likely to ignore communication altogether. The result? Engagement drops and the distance between employees and the organization grows.<\/p>\n\n\n\n<p>Targeting is the solution. By tailoring messages based on location, department, or other relevant characteristics, employees only receive updates that matter to them. Think of factory workers seeing production deadlines on large screens, while office staff receive lunch menu updates via screensavers. This prevents information overload and ensures employees stay connected to communication and the organization.<\/p>\n\n\n\n<p>(!) <a href=\"https:\/\/www.netpresenter.com\/knowledge-center\/employee-communication\/employee-communication-trends\">The trend of hyper-personalization <\/a>ties in perfectly here. Just as social media algorithms tailor content to user preferences, employee communication can also be personalized. By adapting information to individual needs and contexts, communication becomes not only more effective but also more valuable.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-6-give-employees-a-voice\"><strong>6. Give Employees a Voice<\/strong><\/h2>\n\n\n\n<p>Sharing information alone isn\u2019t enough to boost engagement; it\u2019s also about <em>listening<\/em> to employees. When they have no space to share opinions, voice concerns, etc., they don\u2019t feel heard, valued, or engaged.<\/p>\n\n\n\n<p>With interactive tools like <a href=\"https:\/\/www.netpresenter.com\/employee-communication-platform\/features\/polls\">polls, pulse surveys<\/a>, and feedback buttons in employee apps, you can easily gauge what\u2019s going on in your organization. By giving employees a voice and actually acting on their input, you show that their opinions matter. When they see that their feedback leads to tangible improvements, engagement grows organically.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"575\" src=\"https:\/\/www.netpresenter.com\/wp-content\/uploads\/2025\/02\/employee_app_pulse_poll_crop-1024x575.jpg\" alt=\"Employee app - pulse poll - Netpresenter\" class=\"wp-image-20166\" style=\"width:700px\" srcset=\"https:\/\/www.netpresenter.com\/wp-content\/uploads\/2025\/02\/employee_app_pulse_poll_crop-1024x575.jpg 1024w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2025\/02\/employee_app_pulse_poll_crop-300x168.jpg 300w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2025\/02\/employee_app_pulse_poll_crop-768x431.jpg 768w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2025\/02\/employee_app_pulse_poll_crop-1536x862.jpg 1536w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2025\/02\/employee_app_pulse_poll_crop-2048x1149.jpg 2048w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2025\/02\/employee_app_pulse_poll_crop-1920x1077.jpg 1920w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2025\/02\/employee_app_pulse_poll_crop-640x359.jpg 640w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2025\/02\/employee_app_pulse_poll_crop-125x70.jpg 125w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2025\/02\/employee_app_pulse_poll_crop-285x160.jpg 285w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2025\/02\/employee_app_pulse_poll_crop-817x458.jpg 817w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-boost-your-employee-engagement\"><strong>Boost your employee engagement<\/strong><\/h2>\n\n\n\n<p>Employee engagement isn\u2019t something you boost once; it\u2019s an ongoing process. As Gallup\u2019s report shows, the cost of disengagement is simply too high to ignore. By reaching employees where they are, facilitating a content-creating community, ensuring transparency, mixing up communication formats, avoiding information overload, and giving employees a voice, organizations can build a more connected, engaged, and productive workforce.<\/p>\n\n\n\n<p><strong>Netpresenter is the platform that helps you achieve all of this. Curious how it can help you improve? <a href=\"https:\/\/www.netpresenter.com\/demo\">Request a 30-minute demo<\/a> for free or take a <a href=\"https:\/\/www.netpresenter.com\/tours\/platform-overview\">self-guided tour today<\/a>!<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.netpresenter.com\/tours\/platform-overview\"><img loading=\"lazy\" decoding=\"async\" width=\"945\" height=\"201\" src=\"https:\/\/www.netpresenter.com\/wp-content\/uploads\/2022\/11\/Take_Guided_Tour_banner_v1_EN.webp\" alt=\"Guided_Tour_banner_v1_EN\" class=\"wp-image-21587\" srcset=\"https:\/\/www.netpresenter.com\/wp-content\/uploads\/2022\/11\/Take_Guided_Tour_banner_v1_EN.webp 945w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2022\/11\/Take_Guided_Tour_banner_v1_EN-300x64.webp 300w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2022\/11\/Take_Guided_Tour_banner_v1_EN-768x163.webp 768w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2022\/11\/Take_Guided_Tour_banner_v1_EN-640x136.webp 640w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2022\/11\/Take_Guided_Tour_banner_v1_EN-329x70.webp 329w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2022\/11\/Take_Guided_Tour_banner_v1_EN-752x160.webp 752w, https:\/\/www.netpresenter.com\/wp-content\/uploads\/2022\/11\/Take_Guided_Tour_banner_v1_EN-817x174.webp 817w\" sizes=\"auto, (max-width: 945px) 100vw, 945px\" \/><\/a><\/figure>\n\n\n\n<p><\/p>\n","protected":false},"author":6,"featured_media":21577,"template":"","cat_know_type":[25],"cat_know":[44],"class_list":["post-20070","knowledge","type-knowledge","status-publish","has-post-thumbnail","hentry","cat_know_type-blogs","cat_know-employee-engagement"],"acf":[],"yoast_head":"<title>6 Proven Strategies to Increase Employee Engagement - netpresenter.com<\/title>\n<meta name=\"description\" content=\"Low employee engagement hurts all of us. 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