{"id":10537,"date":"2022-05-19T15:31:57","date_gmt":"2022-05-19T13:31:57","guid":{"rendered":"https:\/\/www.netpresenter.com\/?post_type=knowledge&p=10537"},"modified":"2025-06-11T13:26:06","modified_gmt":"2025-06-11T11:26:06","slug":"12-digital-signage-tips-to-make-your-digital-signage-a-great-success","status":"publish","type":"knowledge","link":"https:\/\/www.netpresenter.com\/knowledge-center\/platform\/12-digital-signage-tips-to-make-your-digital-signage-a-great-success","title":{"rendered":"12 Digital Signage Tips to Make Your Digital Signage a Great Success"},"content":{"rendered":"\n

<\/path><\/svg><\/span><\/span>Estimated reading time: <\/span>4<\/span> minutes<\/span><\/p>\n\n\n\n

Digital signage<\/a> is a glance medium. It\u2019s a communication channel that people often only see fleetingly; while they\u2019re walking to a meeting, for example. This means information on your digital signage screens has seconds to get noticed and absorbed. But how many seconds? And what is the ideal amount of slides for your presentations? How do you draw your target audience\u2019s attention? We have listed a number of digital signage tips for you to make your digital signage a great success.<\/p>\n\n\n\n

1. Slide duration<\/h2>\n\n\n\n

Since digital signage screens aren\u2019t static, the message must be conveyed in a matter of seconds. Messages should be short enough to be conveyed in about ten to twenty seconds, which is an ideal slide duration as well. If your message is a bit more elaborate, you can better break it down into a number of different slides. Slides with more text will be too cluttered and will only prevent that your message comes across well, which is exactly the opposite of what you\u2019re trying to achieve.<\/p>\n\n\n\n

2. Keep content up to date<\/h2>\n\n\n\n

Digital signage is a great way to grab your employees\u2019 attention instantly. However, keeping attention levels for these messages high and keeping audience groups coming back for more requires up-to-date and constantly refreshed content. Keep your content up to date by replacing old content with new content regularly and show slides for about three to five days. In need of some more content ideas? Check this blog<\/a>, in which we\u2019ve collected 34 ideas for good digital signage content.<\/p>\n\n\n\n

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3. Use dynamic content<\/h2>\n\n\n\n

The great thing about digital signage screens is that they\u2019re always digital screens. In comparison to posters or other static media, you can use them tho show GIFs or videos. Good news, because our eyes are drawn to motion automatically<\/a>, so a screen with moving images is bound to draw your attention. That\u2019s why digital signage screens get four hundred percent more views than static screens – they\u2019re attractive because they are dynamic.<\/p>\n\n\n\n

Make your content extra attractive by using this great feature. Our content management system allows you to import GIFs directly from Giphy<\/a> into your slides. It\u2019s also super easy to upload videos our select a video from the internet. Plenty of options to use dynamic content!<\/p>\n\n\n\n

4. Pay attention to the number of slides<\/h2>\n\n\n\n

Don\u2019t put too many slides in your digital signage presentation. With a shorter presentation, there are higher chances that your target audience will actually see your messages. Digital signage is, after all, a glance medium. The more slides you add to your presentation, the more chance there is that your employees will keep missing some messages, even if they pass by your screens several times a day. That\u2019s why we recommend digital signage presentations of 10 to 15 slides.<\/p>\n\n\n\n

Do you need more digital signage tips to make your digital signage a great success? Download our infographic<\/a> to get eight more tips that help you make the most of your digital signage solution. Would you like to get started right now? Get in touch<\/a> with our consultants to schedule a free 30-minute demo<\/a>: they will gladly show you all that Netpresenter has to offer!<\/p>\n\n\n\n

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What is digital signage?<\/h4>\n
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It refers to display technologies such as TV screens or LED Walls to distribute information to reach predefined target groups. It can be used to communicate text and graphics with customers and visitors or employees. It usually concerns the information for a particular target group, in contrast to, for example, a television broadcast that reaches as large a group as possible.<\/p>\n <\/span>\n <\/div>\n <\/div>\n

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What is a digital signage player?<\/h4>\n
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A Digital Signage Player is a small piece of playback software installed on a computer that is connected to a TV on which you wish to display your content.<\/p>\n <\/span>\n <\/div>\n <\/div>\n

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How does digital signage software work?<\/h4>\n
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It allows you to display information for a specific target group on digital screens. A small computer receives the content from the Content Management System (CMS) or a communication platform like Netpresenter and sends it to the screen.<\/p>\n <\/span>\n

\n Read more<\/span><\/a>\n <\/div>\n <\/div>\n <\/div>\n
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How is pricing calculated?<\/h4>\n
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Our pricing is based on the tools you want to use and the number of employees or devices you want to reach. Whether you start with a single tool or combine multiple ones, our modular pricing offers maximum flexibility so you only pay for what you truly need. To further enhance your platform’s capabilities, optional premium add-ons are available and can be included in your pricing.<\/p>\n <\/span>\n <\/div>\n <\/div>\n

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Do I need to schedule a demo to try Netpresenter?<\/h4>\n
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No need to wait for a live demo \u2014 just take the self-guided tour at your convenience. It’s quick, clear, and available 24\/7.<\/p>\n <\/span>\n

\n To the guided tours<\/span><\/a>\n <\/div>\n <\/div>\n <\/div>\n
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When should I take a Guided Tour instead of requesting a demo?<\/h4>\n
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A Guided Tour is ideal when:<\/p>\n